Are your promotions really working?

Diminishing Returns

Marketing is a huge part of running a successful bar or nightclub.

Customers are always flocking to the new club in town, and owners are forced to constantly update their offerings or get left behind. Promoting your business isn’t easy, promoters are expensive, customers are fickle, and what worked last month may not work next month.

However you promote your venue, you need a clear understanding of what’s working, and what isn’t. Imagine trying to lose weight without a scale. Great marketing won’t result in over night success, and failing campaigns will slowly diminish. It’s a process that builds over time.

Plan for Success

Don’t just look at where you’ve been, plan ahead and set future goals.

With a wealth of data available, and the tools to simplify analysis, there’s no excuse to ignore what’s working and what isn’t. Understand exactly where you can improve in minutes, and make lasting changes that increase profits for months.

Do you need to increase your throughput? Get guests to arrive earlier? Keep them longer? Improve your male female ratio? Increase your sales per guest? These are all questions that are easily answered using TallyFi’s full suite of features.

Start by watching more of our nightclub and bar solutions videos.